DATA ANALYTICS AND DESK RESEARCH
At Protege Research, we offer a range of analytics and secondary research services to conceptualise data insights. Thanks to our team’s expertise and vast experience, we can harness the power of big data and technology to derive meaningful insights in a business context for our clients.
Storytelling is at the core of Protege Research’s DNA. We help our clients with amplifying their messages and strengthening audience engagements. Using our innovative data visualisation solutions, our clients can turn their trove of data into truly valuable insights.
Using big data and sophisticated AI tools, our clients can augment business growth by gaining a deep understanding about their brand positioning and reputation. This can unlock an array of insights that can further drive more effective decision-making processes.
We use statistical techniques such as modelling and data mining exercises, to create custom solutions and tools for our clients across industries. These tools help equip them for smarter, more effective future planning for their organisation’s growth and success.
We use a range of benchmarking techniques to help our clients position themselves strongly against competitors. We deploy both primary (surveys) and secondary (desk research) research methods to create intuitive benchmarking and indexing tools for our clients.
Knowing your customers is the key to a successful business. We employ advanced statistical approaches to create sophisticated segmentation models to unearth distinguishing attributes within our clients’ customer base to help them take more data-driven decisions.
We use advanced data science tools to provide tailored solutions to our clients for better business decision-making. We employ various desk research methods including ESG consulting, investment research, and brand reputation assessment to match client objectives.